How to eliminate your fear of selling and avoid "Slutty Marketing" once and for all (This will make perfect sense once you understand the "girl in the mini-skirt" and the "Douchebag in the snow.")
The little-known "FIA" formula for selling your prospects on emotion instead of logic
How to create insatiable desire in your prospects without pissing them off (Get this right and they'll be salivating for your product. Get this wrong and they'll run like Forrest Gump.)
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