The world of marketing and selling is changing.

We're entering the era of Transparency and Authenticity. Since the dawn of time scummy marketers have been using fear and lies to sell crappy products.

Here's the problem. A lot of people are dumb...but they aren't stupid.

That means they're finally becoming aware of sleezy marketing tactics and lies.

The only way to respond is with authentic marketing that treats people like REAL human beings.

The problem is most people have no idea how to do that. And the good news is you can't fake Authenticity.

But you can create it. I'm going to show you how to do that. Over the past 3 years I've sold almost $40 million worth of products online using a simple formula: